![]() I thought, “I’m going to call my artists murderers, because they put out hits.” This is the whole psyche behind it, man. Murder Inc.: what a beautiful play on words. You see, in the record industry, when you have a hot record, people say you put out a hit. A&E is running this thing called “Gangster Week” and they do this special on “Murder Incorporated.” I see the name riddled with bullets flash across the screen, and I think, man, that is one ill double meaning. ![]() I know Def Jam is about to give me my label and I need a name. Q: Then why call your company Murder Inc.?Ī: It’s a metaphor, man. The same effort you’re putting into crime, put it into something legitimate - like music. I say, “Why do crime when there is so much legitimate money out there? Use your brain. In my work, I hire lots of street guys and I always preach the same thing. ![]() I put out hits that make millions of dollars. ![]()
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December 2022
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